For your email to NOT be immediately deleted, your subject line needs to get attention or curiosity.
Yesterday an interesting message came to me because I’m a customer of Vital Choice Seafood. They send emails once a week and I don’t usually read them unless there is something I want to order.
Emailing to customers can be challenging if you don’t want them to think:
“Oh, it’s her again. I don’t need to read this.”
But the subject line was so compelling I had to open and read the email.
This was the subject line:
“Preferred Customer Alert“
Wow! That immediately grabbed my attention because of the two specific positive power words:
“Preferred” and “Alert.”
Now – for the first time You can get the 4 week One-to-One Coaching & Sales Training Course at less than half the tuition cost when you sign up before Friday at noon. Instead of $597 for the 4 week course, your one-time tuition is just $249, You can sign up and make payment here.
During this private one-to-one coaching I will work with you, personally, to provide positive motivation plus new marketing ideas and wording that can convince prospects to WANT to become your raving fans and paying customers.
Because I work directly with you personally, class size is limited to 10 and there are just three spaces still available.
Send me an email: firstname.lastname@example.org if you would like more info about the course or sign up and make payment here.
.Thanks for reading – here’s wishing you a beautiful day!
P.S.: Use this link to sign up and make payment: PayPal.me/CoachingVA Beach