Ann Barr Marketing | Sales Coaching | Mentoring

one-to-one sales coaching

  • Home
  • About
  • Sales Tips
  • Work with Ann
  • Testimonials
  • Resources
  • Contact
  • Blog

Best Subject Line I’ve Seen and it Might Work for You

July 27, 2016 by Ann Barr

attention-grabbing-signFor your email to NOT be immediately deleted, your subject line needs to get attention or curiosity.

Yesterday an interesting message came to me because I’m a customer of Vital Choice Seafood. They send emails once a week and I don’t usually read them unless there is something I want to order.

Emailing to customers can be challenging if you don’t want them to think:

“Oh, it’s her again. I don’t need to read this.”

But the subject line was so compelling I had to open and read the email.

This was the subject line:

“Preferred Customer Alert“

Wow! That immediately grabbed my attention because of the two specific positive power words:

“Preferred” and “Alert.”

Now – for the first time You can get the 4 week One-to-One Coaching & Sales Training Course at less than half the tuition cost when you sign up before Friday at noon. Instead of $597 for the 4 week course, your one-time tuition is just $249, You can sign up and make payment here.

During this private one-to-one coaching I will work with you, personally, to provide positive motivation plus new marketing ideas and wording that can convince prospects to WANT to become your raving fans and paying customers.

Because I work directly with you personally, class size is limited to 10 and there are just three spaces still available.

Send me an email: annbarr@annbarr.com if you would like more info about the course or sign up and make payment here.

.Thanks for reading – here’s wishing you a beautiful day!

Ann
P.S.: Use this link to sign up and make payment: PayPal.me/CoachingVA Beach

Filed Under: Blog, Email Marketing, Marketing Tagged With: attention-getters, email, positive power words, Voice Mail

This is What Happened when They Changed

April 2, 2016 by Ann Barr

dogwood-treeIn between cleaning the pollen from my car (beautiful Dogwoods bloom here in Springtime) I’ve been learning how to use an interesting (and new to me) email marketing system.

If you don’t plan on using email marketing, you can stop reading.

PLEASE NOTE:  The original content on this page has been changed.  You can see the newest version here.

 

 

Filed Under: Blog, Email Marketing, Marketing Tagged With: AWeber

4 Email Mistakes that Make You Sound Rude and Uncaring

September 30, 2015 by Ann Barr

wrong-way-medWhenever you place your fingers on the keyboard, you have an opportunity to lift someone’s spirits — or sink them.

Eventually, your words will reach a living, breathing, feeling human being.

The thing I would love you to think about is:

Emails are important. They matter.

When you follow up with a prospect who asks you to email a quote on a specific product they are considering buying, you may think s/he is already sold.

WRONG!

They are not sold.

If they were already sold, you would have the order.

Four follow-up email mistakes that sound rude and uncaring. (And you DO care, right?)

  1. “The quote is $5,000.”
    (Writer of this email was obviously in a hurry and didn’t have time to list benefits & a call to action.)

(End of email, with writer’s name.)

  1. “Here is the quote you asked for. $5,000.”
    (Same mistake as #1.)

(End of email, with writer’s name and title.)

  1. “This is the quote you requested. It is $5,000 and is only good for today. The price goes up tomorrow.”
    (A hard-sell email; not friendly.)

(End of email, with writer’s name, title and phone number.)

  1. “I sent you a quote two days ago and haven’t heard back from you.”
      (Sounds a lot like nagging 🙁

(End of email, with writer’s name, title and phone number.)

These are actual emails I have seen.

Do they sound friendly?

No.

They sound rude and like “I don’t care if you buy or not.”

It doesn’t take much time to write a nice, friendly email that lets the prospect know their business is important to you.

A Friendly and Polite Follow-up Email:

“Thank you for the opportunity to quote on _________________.
You will enjoy the time saving and cost-saving benefits of this ___________.

“Your quote is $5,000. The vendor has informed us the price will be increased next month, so it’s best to let me know your decision as soon as possible.

“If you have questions, feel free to phone me at ______________.

“I look forward to working with you.

“Have a great day!”

(your name, title & phone number)

 

A Personalized and Warm Email Response to a Question

Just today I received a warm and friendly email as an answer to a question I emailed to my favorite skin care company.   Here it is:

Hi Ann,

Thanks for writing in with your great questions!

All of our skincare can be used together or separately!  We do suggest . . . (she included important information about using the products.)

I hope that answers your questions!

Much love,
Aubrey

You can see more email tips on these pages:

7 Words that Won the Sale by Email

An Unexpected Response to One Email

And . . .

You can use the 63 effective copy & paste letters in this e-book – as sales-building emails.

Thanks for reading – here’s wishing you a spectacular day!

Ann

Filed Under: Blog, Email Marketing Tagged With: copy & paste letter & emails, email mistakes, follow-up emails, friendly email, polite email

Latest Posts

  • Spreading the Word
  • Unexpected Tech Help
  • Your Irresistible Subject Line
  • Before You End that Call
  • Are You Part of This 90% Statistic?
  • 5 New Clients Each Week
  • Surprising Customer Support
  • Golden Accomplishments
  • This May Surprise You
  • 5 Reasons They Would Love to Hear from You

CONTACT

Ann Barr
Virginia Beach, VA
757.463.0924

Let’s Connect

  • Email
  • LinkedIn
  • RSS
  • Twitter

© Copyright 2010 - 2022, Ann Barr · All Rights Reserved