How to Uncover the Hidden Objection

alexandru-zdrobau-84424-unsplashHas this ever happened to you?
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The prospect needs or wants your product or service.
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You’ve made a good presentation and s/he seems interested, but for some reason hasn’t placed the order.
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You think s/he wants to buy, but you sense a hesitation.
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It seems there is a hidden objection you are not aware of.
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This is frustrating because where do you go from here? And are you just wasting your time?
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Specific Questions You Can Ask
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To find out where you stand, ask specific questions to learn what the prospect is really feeling about your products and presentation.
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.I do have an online coaching and training course, but for now, here are the . . .
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 .. . . 4 Best Ways to Uncover & Handle the REAL or Hidden Objection
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1.) Check and see if you’re on the right track by asking an opinion-seeking question.
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The answer will tell you how the prospect feels about what you’ve said, and bring up any concerns s/he may have.
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DO ask:
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“In your opinion, do you feel the Laser Gold Service Program is a good idea for your company?”
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Don’t ask:
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        “Do you think the Laser Gold Service Program is a good idea. . .”
Reason:
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Asking what they “think” will get a logical response.  Not good.
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You can find out more information from an emotional response, which you will get by asking how they “feel” instead of what they think.
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2.)  You can ask:
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        “Are you getting the information you need to make a decision?”
How to Move Them Closer to a Decision
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3.) If you feel the prospect is close to a decision but you’re not quite sure, you can ask:
        “Do we need a purchase order number?”
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The answer to this question will either be “Yes,” or “No,” or “I’m not ready to order yet.”
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The first two answers will give you the sale and if you hear “I’m not ready to order yet,” you can ask:
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        “What questions can I answer for you?”
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4.) Another way to get feedback from the prospect and learn why s/he is hesitating to place the order is:
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        Use an open-ended question like: “How does that sound to you so far?”
IMPORTANT: Don’t say a word until you hear an answer.
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Want more ways to handle objections effectively and move the sale forward?
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After completing my e-Course, this is what Byl Beasley wrote:
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“I believe Ann’s e-Course has helped me tremendously in how I present material to the customers, how I frame my intended conversations, and how I respond to their objections.”
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Byl Beasley, Business Development Manager
Repro Products, Smyrna, Georgia
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- you are invited to . . .
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. . . take part in my next one-to-one private 4-week e-Course.
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This course includes 4 weeks of once-a-week private telephone sales training and coaching where I will work personally with you – plus 4 separate sales-building workbooks; one for each week.
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The course is limited to the first 10 people who register, so contact me today and I’ll get back to you as soon as possible.
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If you are tired of not getting to decision-makers, not grabbing interest when you do reach them and having voice mail messages ignored, I would love to work with you and help you achieve your goals.  Questions?  Send me a message and I’ll get back to you ASAP.
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Thanks for reading – here’s wishing you a happy and profitable day!
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Ann

Get Better Answers with This Question

ask-tnIt seems so simple.

Asking questions like:

  • Where did you buy your ____________?
  • How often do you buy ___________?
  • Which brand do you prefer?

The Problem

Prospects lose interest after hearing too many ordinary closed-ended questions.

There is a MUCH better question you can ask – to get the info you need.

The key to getting the best answers:

Keep questions open-ended.

Your initial question can establish rapport, trust and respect.

If they trust and like you they are more likely to buy.

You can get to know their needs and wants better if you ask the right questions.

These would be fact finding – open-ended questions.

Examples – good open-ended questions:

  • “What went into the decision to purchase your copier?”
    (NOT “why did you buy that copier” which puts them on the defensive.)
  • “How are you currently handling back order situations?”
    (NOT “do you have a second source in case you have a back order situation?”)
  • “How would you describe that experience?”

With these questions you can uncover information that will allow you to come back on a follow up appointment and have the information that can motivate them to purchase.

Looking for more ideas on the best questions to ask?

You will learn how to ask questions that get the information you need – in the shortest amount of time, when you are part of my e-course.

In this 4-week one-to-one coaching I will work with you privately to help you create opening statements that can eliminate rejection, create trust and earn new business for you in the next 28 days.

Because this e-Course includes 4 weeks of once-a-week private sales training & coaching where I will work personally with you, the course is limited to the first 10 who register.

When you join me in this one-to-one Sales Success e-Course,

You Will:

• Learn how to create your own unique opening statement which will motivate prospects to become more interested and end up in more sales for you and

• Use authentic words that will cause the prospect to trust you and feel that you are there to help her rather than “just get the sale.”

• Find out exactly how to create trust during the first call.

• Learn the 4 words never to say at the beginning of your outbound phone calls.

• Discover specific questions to ask the prospect that will motivate her to think and share important information you need to move forward with the sale.

• And much, much more.

To register and/or have a conversation about your goals, just send me a message.  I’ll get back to you as soon as possible.

 

Here’s wishing you a cool and happy day!

- Ann